TOP KOREAN ACTOR WITH HIGH BRAND REPUTATION RATING

Many Korean celebrities prefer to be an actor than idols if possible, since not only they have more freedom about their private life, they also get paid more in general. Their income usually come from endorsement they get when appearing in drama or movies. The Korean Business Research Institute revealed the ranking of Korean actors with the highest brand reputations for the period of October 2021. The rankings were determined through an analysis of consumer participation, media coverage, communication, and community awareness indexes. Many of brand or product manager use this data to hire their brand ambassador. Through this brand reputation analysis, it is possible to measure the positive and negative evaluations of each individual actors, media interests, and consumer interests. Here are a number of actors with the highest brand reputations:

1. Namgoong Min

Topping the list, the reputation index of drama star Namgoong Min, The Veil, rose by 252.87 percent from last month. His career is already flying high after his hit drama.

2. Kim Seunho

The hardworking 'part time' Hong Banjang at Hometown Cha-Cha-Cha continues to attract the audience's attention. Kim Seon Ho's reputation index rose 29.72 percent since last month. He has already led to star dome after playing a role in TVN drama, Startup. He steals many women heart with his acting as han jipyeong.

3. Jo Jungsuk

Having topped the list last July thanks to the sweet, friendly, and cute characters on Hospital Playlist 2, Jo Jung Suk is now must lost one rank from his previous place.

4. Kim Dae Myung

Following his fellow colleague in Hospital Playlist 2, Kim Dae Myung, whose love story is really passionate too, is in sixth place. Are you already know about it?

5. Ryu Jun Yeol

In 5th we have the boyfriend of girlsday hyeri, Ryu jun yeol. He who plays Lee Kang Jae in the drama Lost jumped drastically from 21st to ninth place this month.

6. Lee Sang Yi

Although we admit that he might not have the standard face of any Male lead of Korean drama, but his appearance as second lead is superb. Successfully playing the sociable and friendly Ji PD in Hometown Cha-Cha-Cha, Lee Sang Yi rose to rank 10 out of 24. He also has a cameo appearance in drama Yumi cell.

7. Gong Myung

The ex idol members who plays the cheerful but serious prince in Red Sky, has a brand reputation index of 2.3 million. With his cheerful smile and tall body, many brand want to hire him.

8. Kim Min jae

Returning to play in the drama Dali and Cocky Prince for the role of Jin Moo Hak the gamjatang businessman, Kim Min Jae sits at number 15 this month